Why you need the right skills to interpret your data, not just the tool.
"Just because you have access to great software, does not automatically make you an expert"- Kevin Hanegan, VP Knowledge and Learning.
Today, the volume of data available to decision makers is simply massive. However, in spite of all this great data, and access to the best analytics tools, poor decisions continue to be made. Why? Here’s the plain truth: investments in analytics are worthless if employees cannot incorporate that information accurately into their decision making process