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rizaster
Contributor III
Contributor III

Key Driver Analysis

Hi,

Does anyone have an example of doing Key driver analysis? For example, if I had a measure Average Sales, and the top 5 Key Drivers (in this case, Top 5 factors with the highest Average Sales) are identified as Males, Online Retail,USA, Age UK.  I am not too concerned about the formula for KDA, as there are many ways to do KDA such as Shapley Regression, but more just looking for an example of how one might calculate all the average for all of the categories within each demographic, and then rank them.

Thanks!

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