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How analytics in sport is making an impact both on and off the pitch

The market for sports analytics is expected to reach almost $4 billion by 2022, so if you are considering a career in this field, there could be a wealth of opportunities open to you if you have the right skills. From baseball to basketball, and football to tennis, it seems the use of in-game statistics and video analysis is becoming increasingly common place. Video analysis helping Lincoln city to top the league in 2017 is just one example of this.


But it’s not only on the pitch that analytics is making an impact. Data from customer engagement both online and in the stadium can help to boost ticket sales and even to sell more merchandise on game day. Back office functions such as supply chain management and logistics can also benefit along with player trading, as there are now more data points per individual than ever before. You can read the full Forbes article on this here: https://www.forbes.com/sites/forbestechcouncil/2019/01/31/how-data-analysis-in-sports-is-changing-th...


So, if this is an industry that you would like to break into, getting to grips with an analytics tool and theoretical concepts is key. And that’s where the Qlik Academic Program can help. If you are a University student or academic, you qualify to apply for our completely free program which gives you access to our analytics software and training resources. Not only can you learn how to use Qlik Sense and earn a qualification, but there is also training on general theories and concepts in data analytics too. Sign up today to get started on your path to sporting analytics glory! qlik.com/academicprogram

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Community Manager

Re: How analytics in sport is making an impact both on and off the pitch

Thank you for sharing this with the community. Very interesting!