"If no-one is using it then an organization is not deriving any value from it."
Our @Bruno_Calver is back with an excellent white paper that focuses on the importance of the user adoption and the user community.
When it comes to the unbiased analysis of data we should always look for blind spots. The same is true when it comes to the success of our analytics projects and that is what this whitepaper is all about. Typically, the focus of an analytics project is the technical task of integrating the data and building applications for analysis. But if users are not compelled to adopt the solution then any potential value is lost. This whitepaper covers a range of suggestions, ideas, resources and tips to improve your change management and internal marketing approach to improve the overall user adoption of your solutions. The goal is to ensure that the value add of analytics is embedded across your organization and part of the everyday work flow of your users.