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Cluster analytsis

Hi,

does it exist any example/experience of cluster analysis developed in Qlik i.e. for market segmentation?

thanks

giovanni

4 Replies
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Author

Hello... i need the same as you, but theres any answer about it?

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Author

Hi

There's no cluster analysis in QV ! but QV should help you to create clusters !

When I have to build a marketing segmentation, I use my favorite tools (SAS, SPAD) then i often put the results in QV to improve the visualization.

BTW, if you use SAS,  you can link SAS with QV using the SAS ODBC. It's very useful !

I test some hypothesis in SAS, create an SAS output file readable in QV.

JJ

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Author

What type of market segmentation analysis did you do with SAS or SPAD? I am interested in association (market basket) analysis and cluster analysis (k-mean).

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Author

Hello, my company offers advanced analytics development in qlikview.  We have both R integration and local qlikview cluster analysis custom modeled.  We offer much more in the statistics and advanced analytics realm also.  Maybe we can help.  art@gravityanalytic.com