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In the properties panel of your pivot table, look for the option of "Show column if". In the expression box for "Show column if", you could use something like this:
=if(not isnull(expression),1,0)
Replacing expression with the expression for the measure. In this way, if the values are Null, the column will be hidden.
Thank you GrayGiles,This Colum expression need to display in one categories。But in my structure it has display in four categories。
And my expression:
Pick(Match(BrandColumn ,'Evolution Index')
,MaxString({<[Market.Product]={$(vNonVBPBrand)}>}[Target EI])
)