I am a bit confused. I have gone through the QlikView 11 book by Barry and Miguel, I am not able to see what is different in QlikView? Whatever visualizations are provided has already been achieved by developers (including myself / my team) in past. I am not cirticizing or anything, I actually starting following this tool in Jan 2013 and I am looking to extend my practice around it, but how do I sell it if I am not able to distinguish this product. It is possible that because of my hard core developer background I am missing the marketing edge (and target audience).
