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Congratulations to the new Qlik Luminary and Partner Ambassador class! Meet them here
Michael_Tarallo
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Employee

Joining host Adam for this tournament check-in are two guests who bring very different — and very complementary — perspectives to the table. 

In this special mid-tournament edition, host Adam is joined by Steve Palmer from the Premier League and Qlik's Head of AI, Nick Magnuson, to take stock of the 2026 FIFA World Cup so far.

The trio revisits the bracket predictions made in Episode 1, reflecting on early surprises and examining how red cards, tactical adjustments, and the expanded 48-team format have challenged the accuracy of Qlik's AI prediction model. They explore the balance between data-driven forecasting and football's inherent unpredictability, while also discussing how real-time data integration could reshape in-match analysis and decision-making.

The episode also highlights the collective wisdom of more than 330 user-submitted brackets in Qlik's "Choose Your Champion" app, where Spain, France, and Brazil have emerged as the leading fan favorites. As the knockout stage approaches, listeners are encouraged to revisit their own predictions and make their picks before the next round begins.

Watch Episode 2 “Inside the Tournament” and create or update your bracket today!   

 Meet the Panel 

Joining host Adam for this tournament check-in are two guests who bring very different — and very complementary — perspectives to the table: 

  • Steve Palmer, a football industry veteran with over 30 years of experience, including his Data Solutions Engineering work with the Premier League  
  • Nick Magnuson, Qlik's Head of AI, who brings the data science lens to everything football throws at us 

Together, they make for a fascinating collision of human intuition and machine intelligence. 

JOIN THE CONVERSATION: with the panel, and others, on our dedicated community forum!